In this post-COVID world, how is theatrical working and where are there opportunities?
Save a seatSave a seat Watch the RecordingIn this post-COVID world, how is theatrical working and where are there opportunities?
Save a seatSave a seatWatch the RecordingIn this post-COVID world, how is theatrical working and where are there opportunities?
What’s an effective theatrical release strategy?
One that reflects the realities of today and not the past. Learn how to avoid empty seats and drained bank accounts from legendary distribution strategist, Jon Reiss.
Together with Keith, they'll share how filmmakers are building impact, revenue, and lasting audience connection with a thoughtful and realistic theatrical strategy that works.

Keith is a filmmaker and Founder of Show&Tell. Over his 12 year career as a documentary filmmaker, Keith produced three films that appeared on PBS and Netflix.
His film Age of Champions screened in over 3,000 communities and generated over $1.5 million—powered by partnerships with groups like AARP and the Alzheimer’s Association and companies like Cigna Health.
Since starting Show&Tell, Keith has taught and advised hundreds of filmmakers on their distribution and fundraising strategies helping his community of filmmakers raise over $25 million and counting in PBS sponsorships, partnerships, educational licensing and more.
He's delivered keynote presentations on distribution at filmmaking organizations like IDA and IFP and his work has appeared in IndieWire and Documentary Magazine.





Jon Reiss is a filmmaker, author and media strategist who wrote the book Think Outside the Box Office.
Through his company 8 Above he has advised hundreds of filmmakers and film organizations throughout the world including IFP, Paramount Studios, Screen Australia, Film Independent, Creative Scotland.
He also co-wrote Selling Your Film Without Selling Your Soul and Selling Your Film Outside the US. He has conducted his Master Classes over five continents and was the Senior Lab Leader at the IFP Filmmaker Lab for ten years.
Film clients have included Two Gods, Nasrin, Decade of Fire, Personhood, Maya Angelou: And Still I Rise, The Disrupted, Hooligan Sparrow. Visit 8above.com
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